
Google quietly upgrades AI shopping protocol: what Cart, Catalog and Identity Linking change next
Google's new UCP Cart, Catalog and Identity Linking promise smoother AI checkout across partners - see what's in the specs and how retailers onboard.
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Google's new UCP Cart, Catalog and Identity Linking promise smoother AI checkout across partners - see what's in the specs and how retailers onboard.

New Cart, Catalog and Identity Linking modules show how UCP could reshape AI shopping across Google and partner platforms.

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