Google is rolling out an experimental AI-powered configuration feature inside Search Console's Search results Performance report. The tool lets users describe the reports they want in plain language, then converts those prompts into filters, comparisons, and metric selections.
AI-powered configuration in Google Search Console
AI-powered configuration appears as an experimental option within the Search results Performance report in Google Search Console. The feature translates plain-language prompts into report settings, which reduces the need for manual filter and metric selection.
According to Google's official AI-powered configuration documentation, the system supports configuring reports that show Search results data only. It does not change how underlying Search data is collected or calculated, and it does not modify website content.
Key details and current capabilities
Google states that AI-powered configuration currently supports three main types of setup within the Search results Performance report: filters, comparisons, and metric choices.
Key capabilities include:
- Turning natural language prompts into filters for query, page, country, device, search appearance, and date range.
- Supporting prompts that define complex time periods, such as specific quarters or multi-month spans.
- Creating comparisons between time ranges, such as comparing one quarter with the same quarter in a previous year.
- Selecting combinations of available metrics, including Clicks, Impressions, Average CTR, and Average Position.
- Limiting AI-powered configuration to Search results data, excluding Discover and Google News performance data.
- Restricting the feature to configuration tasks only, without support for sorting tables, exporting data, or editing content.
Usage limits and accuracy guidance
Google describes AI-powered configuration as experimental and notes that the system can sometimes misinterpret user prompts. Because of this, Google advises users to review suggested filters, comparisons, and metric settings before interpreting the resulting data.
The feature currently applies only to the Search results Performance report and does not extend to other Search Console reports. The AI system focuses on setting up report parameters, while existing tools must still be used for exports, sorting, and deeper analysis.
Background context and rollout
The Search results Performance report in Search Console shows website data such as clicks, impressions, average click-through rate, and average position. Before this launch, users configured these reports exclusively through manual dropdowns, filter fields, and date selectors.
Google indicates that AI-powered configuration is rolling out to a limited set of websites. The company says availability will expand over time but has not published a specific schedule for wider access.
Source citations
Google outlines the capabilities, limitations, and accuracy guidance for AI-powered configuration in its official help and community resources:
- Google Search Console Help - AI-powered configuration section in the Performance report guide.
- Google Search Central Community - Search Console discussions and user feedback.
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