Etavrian
keyboard_arrow_right Created with Sketch.
News
keyboard_arrow_right Created with Sketch.

New Bing AI Performance dashboard quietly reveals how often Copilot really uses your content

Reviewed:
Andrii Daniv
3
min read
Feb 10, 2026
Minimalist AI content dashboard showing citations chart funnel grounded answers shield protection person pointing sparkline

Microsoft has introduced an AI Performance dashboard in Bing Webmaster Tools, now in public preview for site owners. The feature reports how often indexed pages are cited in AI generated answers across Bing and Copilot experiences. Microsoft announced the feature on the Bing Webmaster Blog in February 2026.

Bing Webmaster Tools Adds AI Citation Performance Data
New AI Performance dashboard in Bing Webmaster Tools tracks AI citation activity.

Bing Webmaster Tools AI Performance dashboard

The AI Performance dashboard appears within existing Bing Webmaster Tools accounts and surfaces page level citation data for content referenced in Copilot, AI summaries in Bing, and select partner integrations. It shows overall citation activity and trends over a chosen date range.

Microsoft describes the feature as a public preview and notes that metrics may be refined over time. The preview is accessible through Bing Webmaster Tools for verified site properties, using Microsoft's shortcut link to the AI Performance section.

Key details of AI citation reporting

The AI Performance dashboard currently reports four main metrics for participating sites. It focuses on how often a site's content is cited in AI generated answers and which pages and queries drive those citations.

  • Total citations - counts how often a site's content appears as a source in AI generated answers during the selected period.
  • Average cited pages - shows the daily average number of unique URLs from a site that are referenced across AI experiences.
  • Page level citation activity - highlights which individual URLs receive citations most frequently in AI generated responses.
  • Grounding queries - displays example user queries that Microsoft reports using when retrieving a site's content for answers.

A timeline view charts citation patterns over time across the supported Copilot, Bing, and partner AI experiences.

Microsoft notes that grounding query and citation information represents a sample, not a comprehensive log of every AI reference. The dashboard currently focuses on AI experiences associated with Bing and Copilot rather than all external integrations. Reporting aligns with the date filters already used in other Bing Webmaster Tools performance reports.

Background and official sources

Earlier Bing Webmaster Tools updates consolidated traditional web search and chat metrics into a single performance report and added comparison features and content control tools that affect how snippets and AI answers use site data. These capabilities preceded the AI Performance dashboard and remain available within the same interface.

Google includes AI Overviews and AI Mode data within Search Console's existing Performance report rather than offering a separate AI citations report. According to Google's documentation, AI related impressions and clicks appear under standard Performance metrics, and links within a single AI Overview share the same search position value.

Microsoft directs webmasters to the Bing Webmaster Blog announcement for full details on AI Performance reporting and to Bing Webmaster Tools documentation for ongoing updates to metrics and coverage. Google documents AI Overviews and AI Mode reporting behavior in a public Search Console help article.

Official sources

Quickly summarize and get insighs with: 
Author
Etavrian AI
Etavrian AI is developed by Andrii Daniv to produce and optimize content for etavrian.com website.
Reviewed
Andrew Daniv, Andrii Daniv
Andrii Daniv
Andrii Daniv is the founder and owner of Etavrian, a performance-driven agency specializing in PPC and SEO services for B2B and e‑commerce businesses.
Quickly summarize and get insighs with: 
Table of contents