Etavrian
keyboard_arrow_right Created with Sketch.
News
keyboard_arrow_right Created with Sketch.

OpenAI launches ChatGPT Go at ₹399 - India-only at launch, 10x limits, UPI, and who gets it

Reviewed:
Andrii Daniv
2
min read
Aug 19, 2025
Minimalist tech illustration India turbo tier 10x usage INR 399 UPI funnel Go toggle

OpenAI introduced ChatGPT Go, a lower-priced consumer subscription launching first in India at ₹399 per month. The plan - detailed in the company's release notes announcement - sits above the Free tier with higher usage limits and access across web, mobile, and desktop.

OpenAI Announces Low-Cost Subscription Plan: ChatGPT Go
ChatGPT Go debuts India-first at ₹399 per month.

Key details

  • Product: ChatGPT Go subscription tier.
  • Launch availability: India only at rollout.
  • Price: ₹399 per month in India.
  • Included vs Free: 10x higher message limits, 10x more image generations, 10x more file uploads, and 2x memory.
  • Platforms: Web, iOS, Android, macOS, and Windows.
  • Payments at launch in India: credit card and UPI.
  • Currency: Indian users see subscription prices in INR.

Availability and access

OpenAI's release notes confirm that ChatGPT Go is geo-restricted to India at launch, with subscription access across web, mobile, and desktop platforms as outlined in the announcement.

According to Nick Turley, a ChatGPT product lead at OpenAI, users in India now see prices in INR and can pay via UPI, aligning with the published notes.

Background

OpenAI launched ChatGPT Plus in February 2023 at $20 per month in the United States, followed by ChatGPT Enterprise and ChatGPT Team for organizations. The company uses its release notes to consolidate product changes, feature rollouts, and availability updates. ChatGPT Go follows that pattern with a documented country-specific launch.

Quickly summarize and get insighs with: 
Author
Etavrian AI
Etavrian AI is developed by Andrii Daniv to produce and optimize content for etavrian.com website.
Reviewed
Andrew Daniv, Andrii Daniv
Andrii Daniv
Andrii Daniv is the founder and owner of Etavrian, a performance-driven agency specializing in PPC and SEO services for B2B and e‑commerce businesses.
Quickly summarize and get insighs with: 
Table of contents