Google's AI Mode Hits 75M Users - But Its Most Personal Feature Is Missing

Google AI Mode personal context features

Seven months after Google I/O, AI Mode's personal context features are still not available to the general public. At Google I/O, the company said AI Mode would use a person's past searches to refine answers and previewed optional connections to other Google apps, starting with Gmail and controlled from user settings.

Fox said the delay is tied to product and permissions work rather than model capability. He described the feature as "still to come" and confirmed it is being tested internally.

• Personal context remains in internal testing, with no launch date shared by Fox during the interview.
• Planned signals include past searches and information drawn from selected Google apps.
• Gmail is set as the first supported app for these connections.
• Google says people will control app connections and data use through dedicated privacy settings.

AI Mode adoption, query behavior, and regional patterns

Fox reported that AI Mode has reached 75 million daily active users worldwide. He said many people now submit questions that are two to three times longer than before and increasingly include first-person details directly in prompts to provide needed context.

He said this behavior partly compensates for the absence of the personal context feature. Fox described the United States as the most mature AI Mode market because it received the product earlier.

He also highlighted strong adoption in India, Brazil, and Indonesia, where traditional web coverage can be thinner, and said younger users are adopting AI Mode faster than older groups across markets.

Fox discussed a feature called Preferred Sources, which highlights selected publications in the Top Stories section. According to Fox, Preferred Sources is available worldwide in English. He said Google is increasing the number of links shown in AI experiences and adding more context around them.

Fox added that Google has commercial partnerships with more than 3,000 organizations in over 50 countries.

Technical background and sources

Fox outlined technical changes supporting AI Mode and related Search experiences. He said Google shipped the Gemini 3 Pro model in Search on the same day it launched, marking the first time Google deployed a frontier model in Search on launch day.

He described "generative layouts," where models dynamically generate user interface code for certain queries, and said Google uses model routing so simpler questions go to smaller systems to preserve speed.

These statements come from Fox's appearance on the AI Inside podcast on YouTube, where he discussed personal context, adoption trends, publisher features, and technical architecture in more detail.