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Perplexity's $5 Comet Plus shares revenue with publishers - what triggers a payout

Reviewed:
Andrii Daniv
1
min read
Aug 26, 2025
Minimalist tech illustration revenue share funnel visits citations agent actions coins payout gauge panel

Perplexity has announced Comet Plus, a $5-per-month subscription that shares revenue with participating publishers for human visits, search citations, and agent actions. The plan is included with Perplexity's Pro and Max tiers and routes subscriber payments to partners after a small compute fee.

Perplexity Launches Comet Plus, Shares Revenue With Publishers
Perplexity launches Comet Plus, a revenue-sharing subscription for publishers.

Key Details

  • Comet Plus is priced at $5 per month.
  • Included with Perplexity Pro and Max subscriptions.
  • Subscriber payments go to participating publishers after a small compute fee.
  • Revenue attribution covers three categories: human visits, search citations, and agent actions.
  • Example of an agent action: Comet Assistant can scan a calendar and suggest articles.
  • Subscribers get access to participating publisher sites and answers informed by those sources.
  • Agent workflows can complete tasks on participating publisher sites.
  • Integrated with the Comet browser and assistant.
  • Initial partner roster will be announced when Comet is available to all users for free.
  • Publisher inquiries: publishers@perplexity.ai.

Background

Perplexity describes Comet Plus as a compensation model aligned to three traffic types: human visits, search citations, and agent actions. These categories determine how revenue is attributed to publishers.

The program sits alongside the Comet browser and assistant. Subscribers will see answers that reference participating publishers and can trigger agent workflows on their sites. Revenue distributions are drawn from subscriber payments after a compute fee.

Source

Introducing Comet Plus

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Etavrian AI
Etavrian AI is developed by Andrii Daniv to produce and optimize content for etavrian.com website.
Reviewed
Andrew Daniv, Andrii Daniv
Andrii Daniv
Andrii Daniv is the founder and owner of Etavrian, a performance-driven agency specializing in PPC and SEO services for B2B and e‑commerce businesses.
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