70M Weekly Searches: Inside Reddit’s Next Big Move

Reddit recorded more than 70 million on-platform searches each week in Q2 2025, the company disclosed in its latest shareholder letter. The filing also shows that Reddit Answers now serves 6 million weekly users, a fivefold increase from the previous quarter.

Search growth and product priorities

Leadership called search "a primary focus" for upcoming product work and said engineering resources will shift away from user-economy experiments to accelerate search improvements and deeper Answers integration.

• Weekly internal searches: 70 million
• Reddit Answers weekly active users: 6 million, up 5× quarter over quarter
• Answers live in: United States, United Kingdom, Canada, Australia and India
• Strategic pillars: core product quality, stronger search, geographic expansion
• Posts showing purchase intent: 40 percent
• Q3 2025 revenue guidance: USD 535-545 million

Background

Introduced in early 2025, Reddit Answers combines large language models with the platform’s public discussions to deliver concise, source-linked summaries. Search enhancements were first highlighted in Reddit’s IPO filing, where the company argued that curated community knowledge could differentiate its results from broader web search.