Proof from work where the constraint had to be owned

B2B servicesSEOB2B

How $1.5k SEO Reversed 7-Mo Decline

See how a UK B2B email agency stopped a 7-month organic slide, lifted tech health from 53 to 89 and doubled traffic using a technical-first SEO playbook on a $1.5k budget.

Industry: E-mail marketing
Channel: SEO
Constraint: A seven-month organic decline had to be reversed inside a constrained budget.
Budget context: $1.5k budget
Metric: 53 -> 89 Tech health

Problem

A seven-month organic decline had to be reversed inside a constrained budget.

Action

Prioritized technical SEO cleanup before expanding content.

Result

Tech health rose from 53 to 89 and traffic doubled.

Media & publishingSEONews media

How 2 Newsrooms Unlocked Discover Without AMP

From zero presence to a primary channel for radioclub.ua, and 2x daily peaks for BigKyiv to 5,897 clicks - see the technical, editorial, and UX moves that lifted CTR and stabilized Discover.

Industry: Online media
Channel: SEO
Constraint: Two newsrooms needed Discover growth without relying on AMP.
Budget context: No public budget field
Metric: 5,897 Discover-click peak

Problem

Two newsrooms needed Discover growth without relying on AMP.

Action

Combined technical cleanup, editorial discipline, and UX changes for Discover eligibility.

Result

Discover became a primary channel and BigKyiv reached 5,897-click daily peaks.

Software & SaaSSEOSaaS / B2B

$3.5k BOFU SEO that grew leads as CTR fell

See how a US oil and gas SaaS used technical cleanup, BOFU-first pages, smart internal links, and CRO to restore 2+ qualified leads per month on $3.5k-mo, despite a CTR drop from AI Overview.

Industry: Oil & gas software
Channel: SEO
Constraint: AI Overview pressure reduced CTR while the site still needed qualified lead volume.
Budget context: $3.5k/mo
Metric: 2+ Qualified leads/mo

Problem

AI Overview pressure reduced CTR while the site still needed qualified lead volume.

Action

Used technical cleanup, BOFU pages, internal links, and CRO.

Result

The account restored 2+ qualified leads per month.

Home & renovationSEOE-commerce

276% Organic Lift In Cabinets With 5 Plays

Under tight budgets and dev delays, we scaled a new kitchen cabinets site from 336 to 1,262 organic sessions and raised Domain Trust from 12 to 25. See the 5 moves that made growth predictable.

Industry: Kitchen cabinets
Channel: SEO
Constraint: A new e-commerce site had tight budgets, dev delays, and a low authority base.
Budget context: Tight budget
Metric: 336 -> 1,262 Organic sessions

Problem

A new e-commerce site had tight budgets, dev delays, and a low authority base.

Action

Sequenced five SEO moves around technical fixes, content, links, and implementation limits.

Result

Organic sessions rose from 336 to 1,262 and Domain Trust moved from 12 to 25.

Local servicesSEOLocal business

1,000+ Pages Back, More Leads With Less Traffic

A UK kids football network cut timeouts, rebuilt architecture, reindexed 1,000+ pages, and surpassed 2024 local leads despite AI Overviews. See the sprint order and the city we fixed first.

Industry: Kids football coaching
Channel: SEO
Constraint: The local network lost page visibility and had to grow leads under AI Overview pressure.
Budget context: No public budget field
Metric: 1,000+ Pages recovered

Problem

The local network lost page visibility and had to grow leads under AI Overview pressure.

Action

Cut timeouts, rebuilt local architecture, and recovered indexation.

Result

1,000+ pages came back and 2024 local leads were surpassed.

E-commerce & retailSEOE-commerce

How We Hit 160K Impressions on 500 EUR a Month

From a new Japanese haircare Shopify store to 160K impressions and 898 clicks in April 2025 on 500 EUR a month. See what moved the needle - and what did not ship.

Industry: Beauty products
Channel: SEO
Constraint: A new Shopify store needed EU visibility on a 500 EUR monthly SEO budget.
Budget context: 500 EUR/mo
Metric: 160K Impressions

Problem

A new Shopify store needed EU visibility on a 500 EUR monthly SEO budget.

Action

Focused on technical cleanup, multilingual content, and measured links.

Result

The store reached 160K impressions and 898 clicks in April 2025.

Healthcare & wellnessSEOOnline service

17k Organic Visits on $2.5k/mo in Telehealth

A telehealth nutrition site jumped from 2-3k to 17-18k organic visits in 30 days on $2.5k per month. Learn the 4 levers, tools, and timing - including a 44k-visit breakout post.

Industry: Virtual nutrition care
Channel: SEO
Constraint: The site needed a fast organic lift without expanding beyond a $2.5k monthly budget.
Budget context: $2.5k/mo
Metric: 17-18K Organic visits

Problem

The site needed a fast organic lift without expanding beyond a $2.5k monthly budget.

Action

Applied four SEO levers around content timing, tools, and implementation order.

Result

Organic visits moved from 2-3k to 17-18k in 30 days.

Media & publishingSEONews media

The System That Unlocked 5.6M Discover Clicks

From a traffic nadir to 5.6M Discover clicks in year one - no link arms race. Learn the plays that drove +546% non-branded growth and a 63% CTR lift despite a legacy CMS and sitemap hiccups.

Industry: Online media
Channel: SEO
Constraint: A publisher needed Discover recovery despite a legacy CMS and sitemap issues.
Budget context: No public budget field
Metric: 5.6M Discover clicks

Problem

A publisher needed Discover recovery despite a legacy CMS and sitemap issues.

Action

Built a cleaner publishing system around technical health, editorial patterns, and sitemap discipline.

Result

The system produced 5.6M Discover clicks in year one.