Skip to main content

An AI search visibility audit for prompts, sources, and competitor displacement

AI search visibility audit for prompts, citations, competitor displacement, crawler access, and source gaps that affect how the brand appears in AI-assisted answers.

Trusted by 600+ SMBs

Prompt visibility · Crawler access · Source cleanup · Entity clarity · Answer assets

Where is the work getting stuck?

Start with the problem your team needs to solve.

Prompt results need a baseline

The audit records what AI tools say for branded, category, comparison, and buying-intent prompts.

Citations show which sources are trusted

Owned pages, review profiles, directories, articles, and competitor sources are checked for citation patterns.

Crawler access can hide good pages

Robots rules, rendering, canonical signals, and text availability affect whether a page can be used as a source.

Wrong summaries need source repair

Misrepresentations are mapped back to stale pages, weak wording, conflicting facts, or missing proof.

What we check

We review the current setup before recommending changes.

  • Branded and category prompt coverage
  • Competitor mentions and displacement
  • Citation and source patterns
  • Crawler, robots, and rendering access
  • Priority page extractability
  • Entity and service fact consistency
  • Unsupported or stale AI summaries
  • Retest plan after source cleanup

What you get back

Clear deliverables your team can use.

Prompt visibility log

A structured snapshot of prompts, answers, citations, competitor mentions, and wrong or missing facts.

Source gap list

The owned and external sources most likely to improve answer quality or reduce confusion.

Fix sequence

A practical order for page edits, source cleanup, schema checks, and retests.

How the work moves forward

Agree the priority, deliver the work and check the result.

01

Map buyer prompts

Define the questions that can influence recommendation, comparison, trust, budget-fit, and selection.

02

Check access and source quality

Review whether pages can be found, parsed, cited, and matched to visible proof.

03

Write briefs and tickets

Turn findings into page briefs, technical tickets, source cleanup, and answer asset directions.

04

Retest the useful prompts

Measure whether answers, sources, competitors, and misrepresentations moved after implementation.

From the first question to the result.

A named owner, a clear scope and a way to judge the result.

  1. 01

    Diagnose

    Find what is holding growth back.

    Input: Website, account, tracking, feed, margins, demand, or buyer prompts.
  2. 02

    Validate

    Check the data, economics, demand, and implementation limits.

    Output: Trusted baseline, attribution, margins, lead quality, stock, and access limits.
  3. 03

    Decide

    Choose one move and state the trade-offs.

    Output: One priority, target metric, assumptions, exclusions, and decision date.
  4. 04

    Execute

    Implement the agreed fix.

    Output: Owner, sequence, dependencies, approvals, and validation method.
  5. 05

    Prove

    Check the result against your business goal.

    Output: Results, what we learned and the next priority.
Client case study

What the loop looked like in one constrained SEO program.

  1. What the dashboard appeared to showA new store had 336 organic sessions and a low-authority starting point.
  2. What the diagnosis foundTight budget, development delays, and low authority constrained the sequence.
  3. What decision was madePrioritize five SEO moves around the clearest technical, content, and link constraints.
  4. What was implementedSequenced technical fixes, content, and links around the available implementation capacity.
  5. What changedOrganic sessions reached 1,262, a 276% lift, and Domain Trust moved from 12 to 25.
Read the case study

See the work behind the results

Explore related client projects, the changes we made, and the results.

Send the page, account, workflow, or report that needs a decision.

Share the current context and the decision you are trying to make. The first conversation sorts whether this should be a narrow review, a build sprint, or a different service path.

Get My Free Growth Map

Before we start

Is AI SEO separate from normal SEO?

AI SEO adds a visibility layer above normal SEO. The work starts from crawlability, indexation, page quality, and proof, then adds prompt visibility, citation sources, entity consistency, answer assets, and source cleanup.

Can you guarantee AI tools will recommend us?

No. The work can improve source clarity and remove blockers, but dynamic AI answers are not guaranteed placements.

What tools are checked?

The exact set depends on the market, but the work can include ChatGPT, Perplexity, Gemini, Claude, Copilot, and Google AI features where available.

What access is needed?

A site, priority pages, competitors, best proof, and Search Console are enough to start. CDN, WAF, CMS, or server context may be needed for access blockers.